The Power Of Video Games - Motley Crue Sell More Copies Of New Single On Rock Band Than iTunes
Tuesday, May 27th, 2008
Music and video games have been awkward bed buddies in the past, with artists not often being happy to have their songs license for use in titles in case they are somehow cheapened. However, this all changed last generation with games such as Grand Theft Auto using official tracks from established artists to add credibility and realism to the game.
Then along came Guitar Hero and Singstar and the friendship fully blossomed in to a symbiotic relationship where both parties began to benefit greatly. In an article on another site, I argued the case for Guitar Hero having helped the music industry more than the RIAA and other such organisations ever could, as the game actively got me in to a few bands that I had never even heard of before.
Rock Band was then shown to have massively increased digital music sales after fans downloaded songs by the featured artists after falling in love with the tracks from the game. And now that trend has been shown to be continuing with rock band Motley Crue having reportedly sold more copies of their new single through Rock Band than they have done so far on iTunes.